The Government is investing $30 million from the International Visitor Conservation and Tourism Levy (IVL) to enhance biodiversity and support conservation-focused tourism, with significant improvements planned for Goat Island / Te Hāwere a Maki, Conservation Minister Tama Potaka has announced.

Boosting Conservation Tourism

Tourism is a key economic driver, and our natural environment is one of Aotearoa New Zealand's biggest attractions for international visitors.

By improving tourism infrastructure and investing in conservation, we ensure visitors continue to have world-class experiences while supporting local economies.

New Zealand’s first marine reserve, Goat Island / Te Hāwere a Maki (Cape Rodney- Ōkakari Point), will celebrate its 50th anniversary later this year. The site, which attracts approximately 350,000 visitors annually, is among the top 10 most visited natural heritage areas in the country.

Improvements at Goat Island

As part of an $11 million investment to enhance visitor experiences at key natural heritage sites, Goat Island will receive funding to improve:

• Beach access for visitors
• Car parking facilities
• Recognition of the site's significant cultural heritage

These upgrades will not only enhance the visitor experience but also support local businesses in Leigh, Matakana, and the surrounding areas.

Strengthening Environmental Protection

Beyond tourism infrastructure, the Government is allocating $19 million from the IVL towards biodiversity protection efforts, including:

• Expanding predator control to protect native species
• Managing invasive species such as wallabies, deer, and goats to allow native flora and fauna to thrive
• Removing wilding pines from iconic landscapes

Goat Island is a treasured marine environment, and ensuring its protection is crucial for the region’s biodiversity and tourism appeal.

These initiatives align with the upcoming Hauraki Gulf Bill, which aims to provide the highest level of environmental protection for the region’s marine ecosystems.

The investment in Goat Island and other key locations is part of the Government’s broader strategy to strengthen sustainable tourism, protect New Zealand’s natural heritage, and ensure visitors continue to have unforgettable experiences in the country’s unique landscapes.