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Into The Blue NZ Ltd

Into The Blue NZ Ltd

Business Advisory Services

Into The Blue provides both long-term solutions to meet your business’ future requirements and short-term project-based solutions to solve your immediate issues.

We are expert at coming up with out-of-the-box solutions to give your business a competitive edge.


John Raffaelli

BUSINESS ADVISOR

John loves to optimize and help businesses thrive by identifying both actual and potential roadblocks and bottlenecks that are either currently, or will potentially, stifle cash flow and profitability. He has the ability to see the critical path and simplify processes which will reduce costs to give a competitive edge.

John can also provide a range of business services to small businesses that cannot afford to employ specialist staff or business consultants from the larger companies. These services include the development of business plans, cash flow planning, contract reviews and contract negotiations, business valuations on an as required basis. John is able to operate in Auckland, Northland and the Waikato. 


Why work with me?

Utilising the correct components of Critical Path Solutions I will review and analyse your business processes, systems and people.

As well as identifying your competitive edge; I will make recommendations and provide business and action plans.

Business Valuations are also part of skill set.


Into The Blue NZ Limited is a Ministry of Social Development (MSD) registered supplier of consultancy services to Work and Income (WINZ).


I will also provide support with the implementation of the agreed changes.


I am experienced in working with both small businesses and large complex businesses and can tailor my fees to suit both the size and type of business by operating from a low overhead base and bringing in resources as required. If cashflow is an issue we can tailor a fee structure to suit your circumstances.